Setting up social media profiles on Facebook or any other social network can be a lot of work. And if you’re starting from scratch, it feels like a big impediment to overcome before using a new tool. We need to choose a photo or fill out a bio when all we want to do is start sharing content and engaging with friends.
Your social media profile is a window into your personality, your job, your interests—sure, but, if done correctly, it can be so much more than that. It can drive people to your website or other online assets; it can promote some of your best content; and it can lead to new clients and sales. When you reach out to a new contact or prospect, the first thing they’re going to do is look you up online. Your profile needs to be both impressive and discoverable.
With so much potential value in each social media profile, it’s worth investing the time and effort required to set them up properly. (Or, if you’ve neglected yours for an extended period of time, it can be just as important to give it a complete overhaul.) Here’s our complete guide on how to social media profiles.
Your Facebook profile is one of the largest social media profiles on the web. Since Facebook is also the biggest social network on the planet, with 1.3 billion users, it’s important that people are able to quickly find you and connect.
Bio
Both your personal information or company information will fall under the “About” tab on your Facebook profile or page. For personal profiles, the About tab contains an overview on which you can update the following fields:
- Job
- Education
- Location
- Contact information
- Website
- And relationship status
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